I build high-performance
booking engines & custom software.
Stop losing clients to double-bookings and generic website builders. I engineer robust, custom platforms for service businesses that scale globally.
Featured Case Study
Mikka Tattoo Platform
A production-grade, vertical SaaS built from the ground up to solve the operational nightmare of tattoo studios.
Engineering Highlights
- Real-Time Availability EngineBi-directional sync with Google Calendar API (FreeBusy endpoint). Outcome: 0% Double booking rate.
- International PaymentsCustom checkout flows via Stripe Connect with robust webhook validation.
- Double-Entry Loyalty LedgerPostgreSQL ACID transactions to manage "Mikka Coins" (minting and burning points securely).
100%
Uptime on Vercel Edge Network
Zero
Scheduling Conflicts
Sub-100ms
Database read latency globally
Engineering Services
I don't just build websites; I engineer solutions that automate operations and increase revenue.
SaaS in a Box (White-Label)
I install, rebrand, and deploy my proprietary Booking & Payment engine for your business in less than 7 days. Ideal for Tattoo Studios, Salons, and Clinics.
- Google Calendar Sync
- Stripe Checkout
- Loyalty Ledger
- Admin Dashboard
Custom SaaS Development
You have a unique operational problem. I architect and build a bespoke, production-ready web application to solve it from scratch.
- Next.js Architecture
- PostgreSQL Design
- 3rd Party API Integrations
- Global Edge Deployment
Technical Audits & Rescue
Is your current agency's code failing? I audit your architecture, fix the critical bugs, and migrate you to a modern, scalable stack.
- Codebase Review
- Performance Profiling
- Security Patching
- Cloud Migration
Let's talk architecture.
I am Martin el Cheikh, a Software Engineer based in Argentina operating globally. I specialize in building highly scalable, data-intensive web applications using modern tooling like Next.js, Python, and PostgreSQL.
Whether you need a robust booking engine for your studio in Melbourne, or an AI-orchestrated data pipeline, I engineer solutions that just work.